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Under the skin of the letting market

Here we share news and views on both the local letting market in & around Oxfordshire and all planned and recent legislation.

How to let your property in January


Tick off a New Year’s Resolution before Christmas

We are fast approaching the time of year when we all start to think about which goals we want to accomplish in the coming year. We make bold – but broad – claims about exercising more, stopping smoking, saving money or taking up a hobby. If your goal is to find a great tenant for your property we’ve got good news – we can help you tick this off your list before Christmas.

How you can tick off a resolution now
It’s a surprising fact that millions of people across the UK make time for house-hunting during the busy Christmas period. People use their time off over the festive period to window shop for a new property from the comfort of their own home, and we then return to work in the New Year to a mass of enquiries. Last year this resulted in us letting 213 homes in January alone.

In order to achieve your first goal of 2019, much of the work needs to be done before Christmas. Potential tenants use the holiday week as an opportunity to consider and discuss properties with those around them, meaning that they are ready to proceed at the start of business in January. As such, you need to start taking active steps now to put your property on the market: read up on the legislation, meet a couple of different agents, and start planning your strategy. You (or your current tenants) will not be bothered with viewings at the property over the holiday break, but it is vital for your prospective tenants to be able to look online, whet their appetite and contact us to book viewings in the New Year.

Why Finders Keepers: broad goals versus specific goals.
A ‘broad’ goal (“I want to lose weight”) is less likely to be achieved than a specific goal (“I want to lose X amount of weight before Y event”). This applies to finding a tenant as well. A ‘broad’ goal would be “I will find a tenant in the new year” a specific goal might be “I will use an expert letting agent to find me the best tenant at the best rent.”

Finders Keepers will do this by starting with an honest valuation based on similar properties we have let in the area. This way you avoid the over-inflated quote, which is then sheepishly dropped in the New Year, missing all of that Christmas traffic. Then, once the viewings start, we won’t just get you the first tenant through the door, we will get you the right tenant – and if you have a well-matched tenant you’re much more likely to have a happy tenancy throughout the rest of 2019. Your property will then be managed by one Property Manager, who is based locally to your property and carries out the full tenancy lifecycle (including the 24/7 emergency line) in-house.

What are you waiting for?
Paul Rushworth, Managing Director, says: “Despite what you might think, the Christmas break is not a ‘dead’ time for letting property. It’s a huge opportunity with the vast majority of people on holiday and actively considering a new home for the New Year, so now is time to get your property listed for letting in 2019. Instruct us now and we will ensure that your property is looking its best online ready for applicants to see while they are off work.”

If you want to let your property at the best rent and to the best tenants in 2019 you need to list your property with Finders Keepers before Christmas. Get in touch today for a no-obligation chat: 01865 311011 or